The Role and Importance of Search Engine and Search Engine Optimization
Author : Saurabh Kumar 1
Date of Publication :7th August 2016
Abstract: Search Engines are basically designed for searching the relevant content. Search Engine Optimization is collection of techniques and practices by which any website can increase ranking in search engine. Search Engine Optimization is divided into two parts, first one is on page and second one is off page. This paper describes the role, importance and working of search engine. And also describe about the concept and overview of search engine optimization and its types.
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